The Endangered Customer
Narrated by Scott Brick
- Released
- April 25, 2017
- Length
- 4 hrs 31 mins
- Format
- Unabridged Audiobook
- Publisher
- The Center For Client Retention
In The Endangered Customer, Richard Shapiro emphasizes the importance of a "people first" approach to foster customer loyalty in a competitive, consumer-driven market. He advocates for a customer care-focused organizational mindset and presents an eight-step strategy, supported by a measurement tool, designed to enhance repeat business. The audiobook offers practical insights for creating meaningful, long-lasting customer relationships beyond reliance on technology alone.
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