Big Data at Work
Narrated by Joe Barrett
- Length
- 6 hrs 3 mins
- Format
- Unabridged Audiobook
- Publisher
- Recorded Books
In "Big Data at Work," best-selling author Tom Davenport shares his evolution from skepticism to advocacy regarding big data, exploring its significance for businesses today. He offers a comprehensive analysis of big data from technical, consumer, and management perspectives, highlighting its opportunities, costs, and potential impact across various industries. Packed with real-world examples from companies like UPS, Amazon, and Citigroup, the book provides insights on how to implement effective big data strategies, manage analytics, and enhance decision-making and customer relationships. This guide equips organizations with the knowledge to leverage big data as a powerful resource.
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