Like

In Like, bestselling author Martin Reeves and Silicon Valley veteran Bob Goodson explore the ubiquitous like button, delving into its origins and the psychological appeal behind this seemingly simple feature. They trace its evolution, revealing unexpected insights about technology, innovation, and human connection while examining the broader implications for business and society. This engaging journey promises surprises rooted in both history and future possibilities, ultimately uncovering the deeper significance of the world's friendliest icon.