The Ten Faces of Innovation
Narrated by Stow Lovejoy
- Released
- July 13, 2006
- Length
- 8 hrs 49 mins
- Format
- Unabridged Audiobook
- Publisher
- Audible Studios
In The Ten Faces of Innovation, Tom Kelley, general manager of the esteemed design firm IDEO, explores how to cultivate a culture of creativity and innovation while countering the negative influence of the devil's advocate. Drawing from nearly 20 years of experience, Kelley identifies ten essential roles—such as the Collaborator, Experimenter, and Experience Architect—that individuals can embody to foster new ideas and support innovation. Through compelling case studies from companies like Kraft and Procter and Gamble, this audiobook serves as a comprehensive guide to sustaining continuous innovation in any organization.
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