Million Dollar Consulting (Fifth Edition)

In this updated edition of his classic guide, renowned consultant Alan Weiss shares proven strategies for building a successful consulting business amid today's dynamic landscape. The book covers essential topics such as attracting clients, creating effective marketing plans, and leveraging global opportunities, with new advice on branding, intellectual property, and social media management. Packed with practical insights, it aims to help entrepreneurs grow their firms and navigate ongoing turbulence in the industry.