Cities and the Creative Class

Cities and the Creative Class compiles and updates Richard Florida’s research on how the growth of the creative economy influences urban and regional development, emphasizing the importance of talent, technology, and tolerance for long-term success. The book presents detailed analysis and responds to critics of Florida’s earlier bestseller, The Rise of the Creative Class. It underscores the need for cities to reinvent themselves as open and diverse places that attract and retain creative talent by embracing social diversity and individual identities.